diff --git a/app/Controllers/EmployeeServiceController.php b/app/Controllers/EmployeeServiceController.php
index d49e6609..b5d73432 100755
--- a/app/Controllers/EmployeeServiceController.php
+++ b/app/Controllers/EmployeeServiceController.php
@@ -226,8 +226,8 @@ class EmployeeServiceController extends AdminController
                     'col_cell_name' => 'M',
                     'col_name' => 'Phone',
                     'is_mandatory' => false,
-                    'data_type' => 'str',
-                    'format' => null,
+                    'data_type' => 'mobile',
+                    'format' => 'mobile',
                     'allowed_values' => null,
                     'custom' => 'check_dup_mobileno',
                     'params' => ['row', 'existing_mobilenos']
@@ -940,6 +940,7 @@ class EmployeeServiceController extends AdminController
             {
                 $is_mandatory = $columns_to_check[$keys[$col_key]]['is_mandatory'];
                 $format = $columns_to_check[$keys[$col_key]]['format'];
+                $data_type = $columns_to_check[$keys[$col_key]]['data_type'];
                 $allowed_values = $columns_to_check[$keys[$col_key]]['allowed_values'];
                 $custom_function = isset($columns_to_check[$keys[$col_key]]['custom']) ? $columns_to_check[$keys[$col_key]]['custom'] : null;
                 $binding_params = isset($columns_to_check[$keys[$col_key]]['params']) ? $columns_to_check[$keys[$col_key]]['params'] : null;
@@ -986,15 +987,25 @@ class EmployeeServiceController extends AdminController
 
                 //format check
                 if(isset($format))
-                {
-                    $format_error = check_excel_date_format($col,$format);
-                    if(!$format_error['status'])
-                    {
-                        array_push($result['error_summary'],2); 
-                        $result['error_data'][$row_key][$keys[$col_key]]['col_name'] = $column_dispaly_name; //push column name
-                        $result['error_data'][$row_key][$keys[$col_key]]['col_idx'] = $column_index; //push column index
-                        $result['error_data'][$row_key][$keys[$col_key]]['error'][] = $format_error['error'];
+                {   
+
+                    $validation = validate_excel_value($col, $data_type, $format, $allowed_values);
+                    if (!$validation['status']) {
+                        array_push($result['error_summary'], 2);
+
+                        $result['error_data'][$row_key][$keys[$col_key]]['col_name'] = $column_dispaly_name;
+                        $result['error_data'][$row_key][$keys[$col_key]]['col_idx'] = $column_index;
+                        $result['error_data'][$row_key][$keys[$col_key]]['error'][] = $validation['error'];
                     }
+
+                    // $format_error = check_excel_date_format($col,$format);
+                    // if(!$format_error['status'])
+                    // {
+                    //     array_push($result['error_summary'],2); 
+                    //     $result['error_data'][$row_key][$keys[$col_key]]['col_name'] = $column_dispaly_name; //push column name
+                    //     $result['error_data'][$row_key][$keys[$col_key]]['col_idx'] = $column_index; //push column index
+                    //     $result['error_data'][$row_key][$keys[$col_key]]['error'][] = $format_error['error'];
+                    // }
                 }
                 // Kint::dump($is_mandatory);
                 //allowed values check
diff --git a/app/Helpers/excel_util_helper.php b/app/Helpers/excel_util_helper.php
index f4540849..788ddc20 100755
--- a/app/Helpers/excel_util_helper.php
+++ b/app/Helpers/excel_util_helper.php
@@ -3014,6 +3014,9 @@ if (!function_exists('validate_excel_value')) {
             case 'date':
                 return validate_date_value($value, $format);
 
+            case 'str':
+                return check_excel_date_format($value, $format);
+
             case 'mobile':
                 return validate_mobile_value($value);
 
@@ -3064,7 +3067,7 @@ if (!function_exists('validate_mobile_value')) {
 
         return [
             'status' => false,
-            'error'  => "Invalid mobile number. Expected 10 digits."
+            'error'  => "Invalid mobile number. It must be exactly 10 digits, with no spaces and no +91 prefix."
         ];
     }
 }